THE ECP JOURNAL

Ideas that move your business forward.

Podcasting, content and marketing insights from Emerald City Productions.

Danny Ozment - 1

Are You Still Throwing Money Into the Marketing Money Pit?

How much did you spend last year on direct response, print, and awareness campaign marketing? $5k, $10k, $20k? I’ve seen crazy numbers for putting an ad
Danny Ozment - 1

If at first you don’t succeed . . .

Note: This article originally appeared on my a cappella blog… I spoke with producer Ben Bram (Pentatonix, Pitch Perfect, The Sing Off) recently and learned some
Danny Ozment - 1

Podcasts Are a Content Asset

I bet you’re a bit like me, you get inundated with marketing ideas and strategies all the time. You may have even had podcasting suggested to
Danny Ozment - 1

Podcast Listeners Will Buy What You Are Teaching and Selling

If you are looking for new clients who are 25 – 54 years old, who are well-educated, and have money to invest in your services, products,
Danny Ozment - 1

Podcasts ARE the new book! Want to be an expert? You need a podcast.

Podcasts ARE the new book. You’ve probably heard the cliche, “so and so wrote the book on this or that.” If you write a book, you
Danny Ozment - 1

Done Is Better Than Perfect

Do you have a personal project sitting around at home. You know the one I’m talking about. That idea that you just can’t get right… that
Danny Ozment - 1

How to Double-Ender!

<steps up on soap box> One of the most frequent issues I see in podcasting is issues with VOIP recording (Skype, Zoom, Zencastr, Ringr, etc etc
Danny Ozment - 1

Invest in Your Growth

If you are reading this blog, you are interested in growth . . . of your knowledge, your talent, your ability, your skills, your business, etc.
Danny Ozment - 1

You’ve been naked together! Why You Should Podcast for Your Business. (Reason #1)

No seriously, you probably have! I listen to podcasts in the shower and in the bathroom in the morning while I get ready and I bet
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