THE ECP JOURNAL

Ideas that move your business forward.

Podcasting, content and marketing insights from Emerald City Productions.

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118: Should you DIY your podcast?

Should you produce and promote your podcast yourself or should you get help? Over the last 6 years, I’ve seen 2 types of DIYer and in
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117: What do we know about podcast listeners?

Who are these millions of podcast listeners? This week I go through some of the information we know about podcast listeners. How much they listen, their
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116: Why do podcasts build relationships and trust?

Why do you tell your friends and family about podcasts you think they should listen to? It’s because of the trust and relationship you have with
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115: What the heck is the Podcaster Pod?

How do most podcasters improve their show, grow their audience, and learn how to monetize? It’s no secret, they ask other podcasters. Recently I created a
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114: How to create and sell digital products with Monica Froese

Do you monetize your podcast with digital products? Monica Froese is a digital product coach for women business owners and host of the podcast, Empowered Business.
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113: Best practices for managing global virtual or distributed teams

Do you have a virtual or distributed team? Have you run into any issues with leading and managing that team? In this episode, I’m going to
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112: How to create your employer brand with Laura Tolhoek

Do you have an employer brand? You should. Laura Tolhoek created Essential HR, a female-led team of HR professionals who are driven to work with small
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111: How to build a strong organizational culture and how your podcast fits into that process

Your company culture is more than just having a drink after work on Fridays or having foosball tables in the breakroom. It defines and shapes your
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110: Accounting for Small Businesses with Danielle Hayden

Danielle Hayden is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can
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